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Forest Trees

Protect TN Forests 

I completed this internship in 2019 as a part of the "TN Leaders of Tomorrow" internship program. I was placed with the Tennessee Department of Agriculture, Forestry Division, where I was tasked with building a social media campaign on Instagram, Twitter, and Facebook for the "Protect TN Forests" conservation initiative. 

Social Media Graphics 

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Social Media Videos 

Analytics 

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Our primary objective was to grow our Facebook page with these graphics and videos. This is because we determined that Facebook was where our primary audience, 35 to 55 year-olds, spent the most time. At the end of the summer, the "likes" of the page had grown 408% and engagement increased to 99%. 

© 2019 by Caitlin Davis. Proudly created with Wix.com

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